Data Collection

Data adds up to value.

The most important step in data analysis is posing the questions you want answered. Data collection works best when it is designed to match your goals. Much of your data is likely to be fixed or obvious, but what sort of additional information would enhance understanding?

There are many examples of how to increase the value of collected data.

  • Segment data when saving for improved processing and analysis.
  • Use custom fields in CRM and ERP applications.
  • Create customer surveys with pertinent questions.
  • Merge your data with other datasets.

Generally speaking, the attention invested in saving and formatting data when collected will provide a tenfold return when performing analysis.

  • Significant improvement in data relevance.
  • Better and faster analysis.
  • More powerful data models with more reliable predictions.

Let us help you improve your data collection process. It's the best investment you will make in your data and your business.